Every one gets ideas , open innovation gets these ideas together . The collected ideas reflect a wide view point as they come from different people with different thinking . The beginning of innovation process had requisite diversity benefiting from the wide angle view of variety of ideators.
Srijan Sanchar encourages open innovation to make the fuzzy front end of innovation more comprehensive.
Extended Enterprise Innovation
No business is an island. All businesses big and small work with customers and suppliers to create and deliver value. As service dominates even traditional industries such as auto mobile customer co creation is the new mantra for brand creation and customer engagement to be successful companies need to integrate their suppliers innovation into their enterprise and work towards supplier satisfaction. Srijan Sanchar along with DAIMSR Nagpur has set up a Centre of Excellence for Extended Enterprise Innovation to explore research, develop and enable profitable implementations. The centre is a multidisciplinary hub for developing, synthesizing and sharing academic and practitioner's knowledge on Extended Enterprise Innovation. It would work together with the corporate sector start up community academic institutions, societal partners, government. .